Play the Spot

Optus

Live Unlimited

We collaborated with Plaza director, Paul Middleditch and M&C Saatchi to create this new campaign for OPTUS.

Andy Flemming, creative director at M&C Saatchi, said: “The Internet is one of the greatest creations of all time. The sum total of human knowledge is in there, as are the friends we connect with and the movies and music we want to consume, so the spot needed to cover a variety of different genres and moods – playful, epic, tender, silly and human. I think Paul’s one of the few directors who can pull something like that off. We’re delighted with how it turned out and Alt definitely enjoyed geeking out with the space scenes.”

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DIRECTOR
Paul Middleditch
PRODUCTION Co.
Plaza
CLIENT
Optus
AGENCY
M&C Saatchi