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Schweppes

Schweppervescence

Asahi Lifestyle Beverages has refreshed the Schweppes master-brand portfolio with Schweppervescence – a campaign via TBWA\Melbourne, linked to the brand’s roots, showing the enchanting movement of the Schweppes bubbles the moment the bottle is opened.

TBWA\Melbourne worked with director JH Beetge, Goodoil Films and Alt.vfx to bring the story to life through a dramatic TVC, which takes the viewer on a magical journey.

From mass swarms encapsulating an endless landscape, to intricate up-close moments, the bubbles interact with the world around them, influenced by different elements right up until the cap is released, triggering Schweppervescence.

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DIRECTOR
JH Beetge
PRODUCTION Co.
Goodoil Films
CLIENT
Asahi Lifestyle Beverages
AGENCY
TBWA Melbourne
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